Our communications professionals are experts in financial services and leverage their experience and understanding of the industry and its markets to enhance their creative efforts. Optima Group understands the complete client life cycle from lead initiation through cross-sell and customizes each program to maximize our clients’ success.
- Positioning and messaging
- Website and microsite development
- Integrated marketing communications
- Thought leadership and white papers
- Print/digital direct marketing campaigns
- Sales systems and training material